Ever since I moved to New York City, fashion has been a huge part of my life and has had a major impact on my aesthetic for events. The charged atmosphere in fashion fuels creativity in the event industry and affects us in ways we don't even realize. With this styled shoot I wanted to pay tribute to a fashion icon, and I couldn't think of anyone better than Diane von Furstenberg. Her love of mixing prints and bright colors along with her message of empowering women provided the ideal inspiration for this "Thank You” dinner party thrown by a bride for her bridesmaids.
The recent collections of DVF were the starting place for our color palette and also prompted the use of black and white prints and puzzle pieces. Puzzle pieces are a theme that we haven't seen a lot of in events, but they are such a compelling element and fit so perfectly as a beautiful picture of how we, as women, can facilitate each other's creativity and empower each other to become better. This theme is seen in the paper goods and the back drop. And we even paid homage to the infamous DVF wrap dress by using linens to create a pseudo wrap dress table cloth! What's great is that the elements of this shoot can be easily incorporated into a DVF-inspired wedding or other soiree.
What the vendors loved most about this shoot (aside from the vibrant and playful aesthetic) was that it flips the idea of a bridal shower on its head. Let’s be honest, being a bridesmaid involves a good amount of work and travel, and for a bride to recognize that and throw a separate party in honor of her girls is a VERY cool thing. We definitely hope to see more real-life parties like this in the future!